Creative Brand Writer

A Strategic, Creative Problem-Solving, Storytelling Copywriter Like No Other

I’m an award-winning copywriter who learned my lessons well at global ad agencies Leo Burnett, Foote Cone & Belding, and BBDO. As the first American chosen to participate in BBDO’s International Exchange Program, I spent the better part of a year living & writing in Sydney, Australia (Very cool).

I co-founded and was creative director for DaVinci & Poe, a small financial services ad agency. My extensive banking experience eventually led me to walk behind the client curtain as a senior copywriter at Bank of America’s international in-house ad agency.

From startups and established brands to B2C & B2B, I’ve written in a myriad of digital & traditional formats: digital, social media, websites, print ads, OOH, TV & radio commercials, video scripts… My industry sectors & brands have also been quite extensive: McDonald’s, P&G, Frito-Lay, Pepsi, Coors, Phillips Petroleum, CDW, Borden Dairy, Allstate Insurance, Compass Healthcare, Baird & Warner, Concordia University…

Thanks to my unconventional brain wiring and multi-dimensional career path, I thrive at creative thinking, both inside and outside the box. I’m skilled at concepting, strategizing, and brainstorming, with a distinctive flair for storytelling and wordplay. All this, plus my many years studying Improv acting, not only helps me capture a brand’s unique voice but also strengthens my ability to craft compelling, human-focused copy.

(Below my gallery of creative samples, you’ll find links for some of my TV & radio commercial. Enjoy!)

For more examples of my copywriting creativity & acumen, please click on: